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Archive for January, 2010

Caution: Entrepreneurs Working Ahead!

Posted January 26th, 2010 by admin

Assisting a funded project through the next steps of commercialization is the objective of ITN and our seed grant program. An interesting meeting in the healthcare space took place recently when ITN hosted a small gathering of business professionals, a faculty project leader funded by ITN, and their corporate partner. Project participants were looking for input and possible road blocks on future funding, feedback on the business model and guidance on intellectual property. Our industry connections allowed ITN to pull together business executives from the life sciences, medical, legal, investment, and economic development sectors as a sounding board for the project team.

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Steve Hulse of JPL talks with JoAnn Lawer of Lancaster General Hospital

As is usually the case, the draft business model initiated more questions than answers, focusing on which end-users would be willing to part with cash for the product and the true value-add to a customer. It was clear that innovation in healthcare can be a tricky ride as companies try to navigate the HIPPA and new technology guidelines. With input from those in medical and healthcare education, the conversation turned to opportunities around licensing, product integration and/or tweaking the existing concept to target a different set of customers.

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Mel Billingsley (left) of the Life Sciences Greenhouse, Alan Snyder of Penn State Hershey Medical Center, and Eric Darr of Harrisburg University.

This type of engagement between faculty and corporate project teams is invaluable to those immersed in development. The discussion allows the team to consider additional issues around realistic sales channels, legal concerns, and business development questions before they head too far down the road and it’s painful to turn around. It was a great example of the willingness of the business community here to support new business ideas and the entrepreneurial activity created when faculty and small business connect.

Whether the team decides to ditch the project completely, dig deeper into the market to find answers, or alter their current strategy, this type of discussion is worth hitting the brakes for a 90 minute time investment to support business innovation. At the end of the day we’ll either have a new company, a new division, a new product (or some variation of the three) or smarter executives and faculty primed for the next opportunity. Either way, the road ahead looks promising.

The Slippery Slope of Drafting an IP Policy

Posted January 13th, 2010 by admin

Drafting a new Intellectual Property (IP) policy is not for the faint of heart. ITN arranged a conference call this morning between one of our liberal arts colleges and our university partner supporting ITN on IP questions. The Director shared a few items for consideration and potential road blocks for companies, faculty and the universities as they draft new policies. It was interesting to hear the crazy circumstances that creep up in university-based IP development.

Major topics on the call included questions around how to treat students (graduate students vs. undergraduates) as they get involved in  projects. What happens when students move into the lab and begin working on specific research? Are medical and law students treated the same as students involved in research?

The age-old issue of getting agreements in writing appears to be a step people still avoid. It’s a simple step that can eliminate many a sleepless night and large investments in legal battles if parties would simply take the time to document their mutual understanding prior to moving forward. This doesn’t have to invovle the next iteration of search technology either. Issues can be as simple as developing new website designs (created by students) or faculty course design. Laying out who owns the final product in advance can go a long way in saving relationships.

Joint ownership of IP, and assigning patents to companies or back to faculty, are additional tricky and potentially time consuming endeavours. If ownership of IP is between multiple parties (either people or people/colleges/universities), there are specific items to discuss on how those parties can move forward on development. And if outside funding has occurred to support IP development, meaning an NSF or NIH grant for example, then approval for assigning IP becomes more involved - and takes longer.

When faculty members want to pursue starting a company and integrate their IP into the start-up, things get really interesting.  Is the role of the faculty member as company owner or as a key management team member? Will the university take an equity stake to license the technology or not? Will a specific faculty member’s skills translate to strong start-up company leadership? (Most investors say no.) These were all part of the dialogue. 

For colleges and universities looking into a new IP policy, tapping into a qualified IP resource for Q&A early in the process can be a big help, and time-saver.  You might also want to take a look at Wendy Kennedy’s “So What? Who Cares? Why You?” It’s a reader-friendly, colorful workbook for those seriously considering launching a company - whether faculty or not - and can be a valuable handout. The more access everyone has to simple, easy-to-read guidelines and forms, the smoother the process can be for all parties involved.